Netflix drops 10% as weak guidance outweighs strong earnings beat. Analysts see buying opportunity despite guidance ...

Instead of static auctions where the highest bid wins, you have intelligent agents negotiating in real time based on ...

Chislett will drive the agency's commitment to agile, transparent, and platform-neutral digital media solutions.

Strategic partnership makes AMC’s popular and critically acclaimed content accessible to buyers through a single access pointNEW YORK, April 15, 2026 (GLOBE NEWSWIRE) -- Magnite (NASDAQ: MGNI), the ...

As programmatic evolves into an agent-led ecosystem, marketers confront a harder question not just how to optimise spend but ...

For years, programmatic advertising has operated on the assumption that most buyers didn’t really want to know how the system ...

CTV never fit cleanly into campaign models built for RTB-based trading. Whether agentic AI can simplify CTV for publishers ...

Peter Mason, illuma CEO, looks at how AI is reshaping publisher deals. He expands on how advertisers can find new audiences ...

Stablecoin crypto supply growth continues, reaching a record $315 billion. Learn about the key market dynamics affecting this sector.

As senior director of client services for The Trade Desk, Elizabeth Keenan oversees teams responsible for audience strategy, campaign management and data analytics for the digital media-buying ...

The MarketWatch News Department was not involved in the creation of this content. DENVER, March 31, 2026 (GLOBE NEWSWIRE) -- Futurionex announced the upcoming launch of the MicAi-X programmatic ...

Adswerve, has appointed Tom Zawacki as Chief Executive Officer, marking the company’s next phase of growth as brands and agencies navigate accelerating data complexity, artificial intelligence ...