Political advertising tied to the 2026 midterm elections is expected to further boost revenue, with industry forecasts projecting around $11 billion in total spending.— This story first appears at ...

X is testing a new ad format that adds shopping prompts beneath product mentions, raising fresh questions about trust, ads, and user intent.

Google is rolling out 30-second unskippable ads globally for the YouTube TV app, using Google AI to optimize delivery for living-room audiences. As YouTube’s revenue is projected to hit $62 billion by ...

Google is enrolling advertisers in an AI voice-over program that will automatically narrate their video ads — unless they opt ...

X is testing a new ad format that inserts a recommendation directly underneath a post that references the company or its products. The initial test, spotted by an X user in Europe, displayed a ...

Mr. Clean got a glow-up, Uber Eats sent Ernie from Sesame Street spiraling over a pile of literal bees, and Chupa Chups announced a more user-friendly wrapper by making the least user-friendly object ...

Think retargeting in Google Ads is just banner ads? The real takeaway: your first-party data now powers AI performance — so use it.

Opinion: A pivotal court decision rooted in two separate, but now linked, federal cases has fundamentally changed the strategic landscape for the consolidated antitrust lawsuits against Google’s ...

Google's AI landing page generator patent is limited to low conversion shopping pages, product feeds and advertising.