The deal’s aim is to establish an integrated, AI-powered end-to-end engagement platform for pharma and biotech clients that ...

The federal government has drastically scaled back the number of recommended childhood immunizations, sidelining six routine ...

WPP has launched Agent Hub on its AI marketing platform WPP Open. The Agent Hub is an internal app store where users can ...

Federal health officials slash recommended childhood vaccinations under Trump’s directive; Novo Nordisk launched weight loss ...

The Machine, powered by AI agents, brings disconnected workflows together into one unified system. Stagwell will be offering demos at CES.

In an era of DEI backlash and political polarization, brands are more swayed by the fear of missteps than they are motivated ...

This effort, undertaken by Bristol Myers Squibb and agency partner Real Chemistry, is part of the Champions in Care campaign.

We’ve seen the first AI-generated commercials, songs and even social media influencers outside of healthcare. Will pharma be ...

State and federal authorities do have the power to prohibit false or misleading medical advertising of all types, though ...

In this discussion, Relevate Health leaders Tim Pantello and Michael Cole explore the evolving challenge of influencing ...

Axonal.AI distinguishes itself from the current wave of generative AI chatbots by positioning itself as an enterprise-native operating layer. While standard LLMs often hallucinate or prioritize ...

CMS unveils Medicare coverage for GLP-1 drugs; diagnoses of Autism for US adults rise; rising healthcare costs impact ...