Media quality and brand safety tools from IAS and Zefr are coming to additional ad formats while DoubleVerify is now ...

Developing solid metrics and a good toolchain is instrumental for the success of any Scrum project. If you're just flying by ...

As TikTok continues to grow its global community of more than 1 billion users, IAS is empowering advertisers to maximize their ad investments and achieve greater scale with confidence; leveraging ...

Digiday reports an early ChatGPT ads manager build now shows $3-$5 CPC bids for some pilot advertisers, as OpenAI continues ...

In a new report published in the journal Environmental Justice, Paul Mohai of the University of Michigan examined how new ...

Oregon Health & Science University researchers have developed a first-of-its-kind method to predict cancer patient survival ...

The company is positioning its newest system as its strongest agentic coding model yet, as it faces pressure to keep pace ...

A new tool to improve weather forecasting and public safety is now online in Trimble County. BEDFORD, Ky. — State leaders and ...

For OpenAI, research is a two-way street. GPT 5.5 is part of the foundation of the super app that the company aims to build ...

The team behind "Jerk," a novel tool that predicted eruptions with 92% accuracy for a French volcano, discusses its work and ...

You’ve probably heard of molecular gastronomy before, and you have probably been confused as to what it might be! In the ...

The IPA’s latest report calls on the industry to embrace transparency and strengthen joint-industry standards to improve ...