See how we reveal our top secrets in bringing our clients a higher ROI and brand success. CityRx’s rapid growth showed us how impactful branding can be when trust is designed with intention — ...

Research from branding studies reveals people form first impressions in less than seven seconds and exterior signage is one of the first things they will see. When your signage, colors, and tone match ...

"For 2026, this matters because audiences expect visuals that react, evolve, and feel alive," Jane continues. "It signals ...

Brands that evolve their identity thoughtfully and strategically thrive in the digital age, where perception drives value and ...

The new logo is inspired by Bikaji’s origins in Rajasthan, with a shield-based design, turban silhouettes and flowing desert ...

Finally, a late contender for the most controversial rebrand of 2025 was the renaming of the Kennedy Center as the Trump and ...

Now, AI has disrupted the whole process. Today, brand consultants feed AI vast datasets, social listening signals, customer ...

Business branding vs. brand identity. They're not one and the same. Both branding and brand identity work to enhance your business, but how? Let's turn to Seth Godin for help: "A brand is a set of ...

Mercedes-Benz appoints its AMG design boss as the new design chief, marking a strategic shift in the automaker’s global design leadership.

The revised logo is intended to improve clarity and consistency across digital and physical platforms while retaining ...

To close out the year, Fast Company asked seven design experts to choose one rebrand that—for better or worse—will be ...

More than two decades on from the launch of the Mazda6, the Japanese brand has revisited the model to make it an EV. Chief ...