One of the first things the audience was told during the Innovations session was that the roadmap they were showing was subject to change. But there were a few things already in play that we will see ...

So now it’s official: Adobe is to acquire Marketo for a whopping fee of $4.75 billion, demonstrating the enduring appeal of marketing automation as a central pillar of the marketing cloud proposition.

Marketo vs HubSpot: Which Is Better? Your email has been sent Compare Marketo and HubSpot to determine which is better for your business. Explore features, pricing, and ease of use, plus get ...