Nowadays sculpting and toning your abs no longer requires endless crunches. Thanks to cutting-edge body contouring technology ...

Think back to the days when you’d see those corny TV commercials that advertised what seemed to be magic transformative fitness devices, promising to completely change your body in a matter of weeks.

Shocking your body with electric currents might seem like a sweat-free way to tone your abs — but the fitness trend is starting to worry experts. The process is called whole body electrical muscle ...

Around six months ago, Slendertone - the Irish fitness company known for its corny TV infomercials promising six-pack abs in mere weeks - launched a new toning belt device, called the Abs8. Now, ...